Final Cut Pro & Logic Pro

Apple

I spearheaded the launch of Final Cut Pro and Logic Pro for iPad while collaborating closely with producers, graphic designers, creative directors, and our brand team.  I ensured seamless coordination and communication throughout the process. My responsibilities encompassed overseeing website updates and ensuring a smooth and cohesive launch strategy. I helped showcase the unparalleled capabilities of Final Cut Pro and Logic Pro on iPad to a universal audience, paving the way for their widespread adoption and success.

iOS 17 for the World Wide Developer Conference

Apple

I took charge of orchestrating the unveiling of the highly-anticipated iOS 17 software update at the prestigious World Wide Developer Conference (WWDC). Collaborating closely with a diverse team of creatives and our brand specialists, I led the effort to ensure a seamless rollout of our messaging across various digital platforms. From overseeing website enhancements to crafting engaging social media campaigns, my role was pivotal in communicating the compelling features and advancements of iOS 17 to a global audience. Through strategic planning and meticulous execution, we successfully captured the attention and excitement of tech enthusiasts worldwide, setting the stage for the next era of innovation within the Apple ecosystem.

Apple Pencil for Ipad

Apple

I played a pivotal role in launching the innovative new Apple Pencil. Working closely with our digital marketing team, I led efforts to showcase the unparalleled capabilities of this groundbreaking tool. From coordinating website updates to crafting compelling social media campaigns, my contributions were instrumental in communicating the unique features and advancements of the new Apple Pencil to a global audience. Through strategic planning and meticulous execution, we successfully sparked excitement and anticipation for a new era of creativity and productivity within the Apple ecosystem.